‘Butch’ Hendrickson’s heaven — white hard dough bread, a cold Red Stripe light and jerk pork

Friday, April 21, 2017    

Print this page Email A Friend!

Don’t ever think you can put Gary “Butch” Hendrickson on the spot by asking him which of the 78 baked products made by his National Baking Company is his favourite.

“White hard dough bread, man,” was his unhesitating reply when the Jamaica Observer put the question to him in a recent interview.

“ Look, you know what heaven is? A cold Red Stripe light, a National hard dough bread and some really, really good jerk pork. There’s no better,” Hendrickson said with a smile and gaze suggesting he was imagining himself enjoying the treat he had just described.

He admitted, though, that in recent weeks he has had to make an adjustment in his consumption of his beloved hard dough bread.

“I probably used to eat a loaf a week, now I break the slice in half and eat half, and about five minutes later when ah can’t tek it, ah go eat the other half, when I shouldn’t,” he explained, this time with a mischievous chuckle.

Although Caribbean Business Report did not ask, Hendrickson offered that his second favourite product is “Bran hard dough”, then added: “If you ask about my favourite snacks, on the slice side, the multi-grain, just from the amount of grain that it has in it, when I eat it, it is a hearty slice a bread, is a good slice a bread,” he said.

“I’m very proud about it because it’s a propriety mix that we developed in here. Lots of hits and misses, and now it’s done for us by the Flour Mills. I’m very proud that we’ve done it here.”

— Vernon Davidson





1. We welcome reader comments on the top stories of the day. Some comments may be republished on the website or in the newspaper – email addresses will not be published.

2. Please understand that comments are moderated and it is not always possible to publish all that have been submitted. We will, however, try to publish comments that are representative of all received.

3. We ask that comments are civil and free of libellous or hateful material. Also please stick to the topic under discussion.

4. Please do not write in block capitals since this makes your comment hard to read.

5. Please don't use the comments to advertise. However, our advertising department can be more than accommodating if emailed:

6. If readers wish to report offensive comments, suggest a correction or share a story then please email:

7. Lastly, read our Terms and Conditions and Privacy Policy

comments powered by Disqus


Do you support the Government's proposed spending of $200 million for Jamaica 55 celebrations?

View Results »


Today's Cartoon

Click image to view full size editorial cartoon