AW fashion: Face a Face

All Woman

Glasses aren't just an accessory, “they're the ultimate accessory,” according to designer Vera Wang. This is certainly the case for the boldly artistic creations from Parisian eyewear brand Face a Face. These frames will have even those with 20/20 vision seeking a prescription with their delectably on-trend designs. Near- and far-sighted alike, fear thee not, the frames are available locally at EyeQ Optical.

The Face a Face brand prides itself on standing “far from standardised fashion diktats and conformist trends”. Indeed, the frames physically embody this ethos with their bright colours and alternative shapes. Feeling rebellious? Or perhaps simply looking for a quick wardrobe update? We suggest you immediately toss aside those standardised reading glasses and pick up a pair of these risk-taking frames that are sure to add oomph to any outfit.

With abundant choices available, AW Fashion consulted with Dr Aron Wohl, CEO of EyeQ Optical, on the current trending styles for eye- wear. “We are seeing a lot of modernised classics where shapes like cat eye, wayfarer and aviators are being redone using modern techniques and materials. Modern-retro we like to call it.”

Modern-retro? Now that's a prescription we'd like filled!

Wohl opened his business because he knew that “Jamaicans deserved to be able to buy quality eyewear and receive top-class service, something that was limited at the time in the optical industry here”. He also knew that Jamaicans like high fashion and selected his brands, such as Face a Face, accordingly.

“Contrary to popular myth we don't only cater to the very high end of the market. We have customers from all walks of life. At Eye Q you don't need to have deep pockets to receive great service and quality products. We have frames that start at around J$6,000.” In fact, Wohl is so confident in his prices that EyeQ Optical offers a price promise, where they are committed to refunding the difference plus 10%, if the same product can be found locally for less.

Don't be shortsighted; find your Face a Face style at their New Kingston or Manor Park locations.

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